Case Study 12

NAIDOC March Apparel

Client: VAHS – Victorian Aboriginal Health Service

VAHS Apparel Case Study

BRIEF

Supply a product the client has ordered for the last four years because the quality is great.

BACKGROUND

The Victorian Aboriginal Health Service (VAHS) has been an Impact client for the last four years. Their products are created and available for purchase at the NAIDOC march and pre-march festivals that take place in Melbourne during NAIDOC week. They aim to create awareness and find solutions to the issues effecting indigenous people.

OUTCOME

This year’s VAHS branded hoodies, tees and singlets carried the organisation’s health message surrounding children and second-hand smoke. The extra visibility of their message on the merchandise helped carry it to all those in attendance. VAHS promotional merchandise also adds to the sense of community and pride felt during the NAIDOC march and other events.