Events & Tradeshows
An Allegion Case Study
Client: Allegion
BRIEF:
Impact was tasked by Allegion to produce a high-interest prize for architects and designers. The prizes were awarded at Equinox events throughout 2019.
BACKGROUND:
The client wanted a drink-related item that could be used in conjunction with tea tins that we had supplied them. Allegion ran a ‘spin to win’ activity at their stand at Equinox events across Australia in 2019 to engage architects and designers. Allegion branded tea infuser bottles were given away as the major prize. Their sleek styling, engraved bamboo lid and gift tube were the perfect choice for architects and designers.
OUTCOME:
“The tea infuser bottles have been a major success at all Equinox 2019 events. Many of the winners of the tea infuser bottles commented that the prize was fantastic. Some non-winners said they really wanted a tea infuser just like the ones we were giving away as the major prizes.” Paul Salman – Marketing Executive