Rewards
A Rockwell Automation Case Study
Client: Rockwell Automation
BRIEF:
The client wanted a valued gift that connected with their food and beverage industry customers. They would be gifted at the biannual AUSPACK event. The product had to be something that would get a lot of use, that wasn’t a desk or business-related item.
BACKGROUND:
Rockwell Automation attend a number of tradeshows throughout the year. This year they wanted to make their customers feel special with a gift that they could enjoy with their family and friends. Our consultant took their brief and budget and came back with the Acacia Cheese Board engraved with the Rockwell Automation logo.
OUTCOME:
The cheeseboards were so popular at the AUSPACK event that Rockwell ordered again for their biggest event of the year. The results at the TechEd expo were just the same. In their words ‘every single customer loved it and thought it was a really nice and useful gift.’ Rockwell have ordered the Acacia Cheese Boards three times in 2019 – it’s safe to say their clients cannot get enough of their custom branded corporate gifts.
